First thing is that the stock price soared yesterday, just as NYSE soared. All of the stock prices come from Yahoo Finance http://finance.yahoo.com/q?s=rmcf RMCF closed at $6.14.
Nestle' a competitor is developing Kansei design for their chocolate. Basically it is a design feature used for cars and Nestle is using it for Chocolate it is supposed to tap into consumers emotions Nestle says is will increase sales, profits and target specific markets. Toyota has been doing this for years and it must be working for them because their sales and profits have definitely increased. I am going to add a picture of the packaging that Nestle is using, I do like it it looks nice and appealing. If Nestle gets ahead of the competition with this idea, it should bring in more market share from their competitors. http://www.dexigner.com/product/news-g17348.html The picture is at the above web address.
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